Product Reviews

Nars Ita Kabuki Brush: Splurge or Skip?

January 2, 2015

Hi Everyone!

I cannot believe I’m posting my first post of 2015! I have fallen in love with blogging over the last year and have learned a lot too! This blog has grown so much and it just keeps getting more fun as time goes on. I can’t wait to see what’s in store for 2015!

With that being said, today’s post is a super exciting review! When I saw that Nars was having an extremely rare sale on Black Friday, I decided to get the Ita Brush for my sister for Christmas and since it was flat rate shipping (which I hate) I decided to get one for myself as well. I’ll consider it my Christmas gift to myself haha. So since this is a major splurge I think a full review is in order for anyone who has been pondering over this.

About the Ita Brush


If you aren’t familiar with the Ita Brush, I’ll give you a quick rundown. This brush has become extremely popular for contouring. The idea is that it’s narrow rectangular shape is ideal for sculpting the face in order to create strong dimension. It can be used to contour multiple areas of the face including your cheekbones, nose, forehead and chin.

Construction and Quality

If you’re going to pay this much for a brush, the quality is really important. This brush’s bristles are natural goat hairs, which are more prone to shedding than synthetic bristles. Despite this, I haven’t personally experienced any shedding while using this brush. The only complaint I heard before buying this brush was that the bristles weren’t soft, but I find them to be very soft. So far the quality of the brush seems excellent. The only thing I question is how the brush will stand up over time. Since the top part of the brush is almost sewn in, I’m curious how that will stand up to multiple washings.


Of course functionality is as important as quality. Is it worth the hype? I have tried many different brushes for contouring and the Ita Brush is by far the most effective method. Prior to purchasing the Ita brush, I tried many different methods for contouring. Before this brush I was mainly using the Real Techniques Contour Brush, which is much has a much rounder shape than the Ita Brush, which has a blunt rectangular shape. Out of all the methods the Ita Brush is my favourite and the most functional method I’ve tried. Since I have a rounder face, I need something that is really going to mark out a clear shadow, since there really isn’t one there in the first place. This creates a clear shadow, but it’s not like a line in the middle of your face, a problem I’ve found using narrower brushes. I’ve included a picture of the brush head so you can see exactly what I mean about the shape. I find this shape to be the perfect size for my face, the contour looks strong, yet natural. This brush seems to do the blending as well, it really doesn’t take any additional effort to make it look blended. I will take a duo-fiber brush and run over everything to blend with the blush, but the contour itself really doesn’t need any extra blending.


Since everyone has their own style of contour that they like or at least makeup junkies do, I’ll show you the contour it creates so you can see for yourselves.


In all, I’m happy I got this on sale but it is well worth it. It makes contouring a breeze and creates the best contour I’ve ever created on myself. No denying this is a splurge, but a splurge I’m glad I made.

So there you have it! Let me know in the comments below what method/brush you like to use for contouring! Have you tried the Ita Brush?

Bye for now!






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  • Reply TheMakeupCase17 January 2, 2015 at 8:18 pm

    I’ve seen this brush used in so many YouTube videos. I really want it but I just can’t justify plunking down $50+ for just one brush.

    • Reply Chelsey January 2, 2015 at 8:28 pm

      Ya it really blew up on Youtube! I couldn’t justify paying the full price and shipping, which is why I waited for a sale. It is a lot, but it really does do a great job! Necessity, no, but for something extra I’m enjoying it.

      • Reply TheMakeupCase17 January 2, 2015 at 8:47 pm

        I have the Real Techniques contouring brush (which you mentioned you also have). I like that enough for contouring for now… until I find something better.

        • Reply Chelsey January 2, 2015 at 8:52 pm

          Ya that works well too! I think I just needed something ‘harsher’ for my round face. For a softer contour, that’s my go-to.

  • Reply Juliana Olivia January 2, 2015 at 8:38 pm

    I NEEEEED! Thanks for sharing 🙂

    • Reply Chelsey January 2, 2015 at 8:43 pm

      It’s amazing! Not over-hyped in my opinion. And my pleasure 🙂

  • Reply leahpereyra January 2, 2015 at 8:39 pm

    I wish i could find this brush! It’s been sold out everytime I go to buy it.

    • Reply Chelsey January 2, 2015 at 8:42 pm

      I got it directly on Nars’ website!

      • Reply leahpereyra January 2, 2015 at 8:46 pm

        I looked the other day and they were still sold out I’ll check again 🙂

        • Reply Chelsey January 2, 2015 at 8:48 pm

          I looked earlier today before posting this and it looked like it was in stock!

          • leahpereyra January 2, 2015 at 8:58 pm

            I just checked it is! Thank you!

          • Chelsey January 2, 2015 at 8:59 pm

            You’re welcome 🙂

  • Reply amalialoves January 2, 2015 at 8:43 pm

    I tried a couple of weeks ago as I have also seen it on YouTube so much. I have a great contouring brush that I’m happy with and found that with Ita the line is so harsh that you need to blend it out quite a lot and that is extra time that I don’t want to spend. I will stick to my brush at least for now 🙂

    • Reply Chelsey January 2, 2015 at 8:48 pm

      Ya, like I said, everyone has a style they like!

  • Reply plus+beauty27 January 2, 2015 at 9:27 pm

    Ever since I have seen this brush I was in awe lol. Luckily though, I have found a similar brush, meaning with the similar flat top in my Sonia Kashuk brush set she put out for her anniversary a while ago. I bought the set just for that brush! lol. It is amazing! I love it! Having this sort of top to a brush really makes a difference when you’re contouring. I have a round face as well. 🙂

    • Reply Chelsey January 2, 2015 at 9:29 pm

      Ya I saw that anniversary set! It looked so good! I don’t have a Target anywhere near me, so I missed out on that. It makes a huge difference, especially when you’re basically faking a shadow that’s not naturally there.

      • Reply plus+beauty27 January 2, 2015 at 9:39 pm

        Yeah I completely agree! I think everyone needs to have a brush like that lol.

  • Reply Bree January 2, 2015 at 9:54 pm

    Totally agree, I got this brush a few months ago and I love it! Haven’t used anything else since, but I am thinking about getting the Charlotte Tilbury sculpting brush since I’ve head good things about it as well and I can use it for setting my makeup or highlighter too.

    • Reply Chelsey January 2, 2015 at 9:55 pm

      Hmm I haven’t heard of that, although I’m super curious about Charlotte Tilbury. I’ll have to check that out! Her packaging is INSANE!

      • Reply Bree January 2, 2015 at 9:59 pm

        I got the Bronze & Glow palette and yes, it’s beautiful 🙂

        • Reply Chelsey January 2, 2015 at 10:01 pm

          I was most curious about the sculpting palette. Not sure where to find it in Canada.

          • Bree January 2, 2015 at 10:08 pm

            I’m in the US, but I ordered mine online from Nordstrom.

          • Chelsey January 2, 2015 at 10:10 pm

            We can order from Nordstrom, but the shipping is pricey. I’m hoping it will come to Canada eventually.

          • Bree January 2, 2015 at 10:15 pm

            I’m sure it will soon, her brand seems to really be blowing up lately!

  • Reply lush4blush January 2, 2015 at 11:35 pm

    Wow! The contour looks SO natural though even though its typically to create harsh! Its amazing what a good brushes can help create. I may just have to pick this up next time a sale comes around (aka NEVER) haha but its worth waiting for!

    • Reply Chelsey January 2, 2015 at 11:48 pm

      I credit that to both the Ita brush and a duo-fiber brush, it somehow keeps my definition but softens it. I was surprised to see that Nars was even having a Black Friday sale since they don’t even offer a discount at IMATS. It will be worth the wait, I’m loving this!

      • Reply lush4blush January 3, 2015 at 11:25 am

        I know i was surprised too but didnt order anything like a fool lol. Thanks for the review love!

  • Reply Sarah's Colors MUAH January 3, 2015 at 4:09 am

    It’s so expensive and not available in the netherlands so I use the flat contour brush by Zoeva. Does the job😄 x

    • Reply Chelsey January 3, 2015 at 10:50 am

      I’ve heard that’s the closest dupe!

  • Reply beautyminatii January 3, 2015 at 5:07 am

    Do you know any dupes of it maybe?

    • Reply Chelsey January 3, 2015 at 10:48 am

      I haven’t personally tried this, but I’ve heard the Zoeva Contour brush is close.

      • Reply beautyminatii January 3, 2015 at 1:43 pm

        Ohh, I’ll go take a look. 🙂 thanks!

    • Reply Sarah's Colors Make-up Artist January 3, 2015 at 10:53 am

      Zoeva 109 face paint brush is a good dupe. See my most recent favorites post!

      • Reply beautyminatii January 3, 2015 at 1:42 pm

        I’ll go take a look at it, thank you! 🙂

  • Reply Aiko Eliot January 3, 2015 at 6:16 am

    I use the Benefit Contour brush that comes free with the hoola bronzer! Its the same shape to the Nars one and i havent expereienced any shedding. Xx

    • Reply Chelsey January 3, 2015 at 2:33 pm

      I got a mini-version of this brush with a Benefit holiday blush palette, but it wasn’t thick enough to look natural enough. I could see how the brush in the full size would work well!

  • Reply 2 Strong Girls CM January 3, 2015 at 8:06 am

    Thanks for the review. I have seen so many mentions about this brush and your picture and review make it seem wonderful. Wish I hadn’t missed the sale! -michelle

    • Reply Chelsey January 3, 2015 at 2:44 pm

      My pleasure! It would be worth the wait to the next sale! It’s wonderful.

  • Reply Zinita January 3, 2015 at 12:28 pm

    Real Tecniques just launched a similar brush in their bold metals collection which is much cheaper and i will definitely be trying it. Ive had my eye on the ITA brush for a while but its so expensive! Great review!

    • Reply Chelsey January 3, 2015 at 2:40 pm

      Ya I saw that! Unfortunately it’s an Ulta and Boots exclusive so it won’t be available in Canada for me to get.

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